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Why content
is more important
than design

Want to know why content is more important than design? Want to learn how to make content more valuable to your users? You will learn the answers from this article!

  • Rondesignlab Team

Introduction

What place do you give the content? Do you consider it more important than design, and if not, why?

Content is why users choose your website. Don’t neglect this. It is the content that makes your website unique. Design is just the design of the content. If your website has a good design, this is a great advantage, but no more. Now you will find out why.

 

Design is the frame, but not the entire website

No matter how wonderful your website may be, users will not use it just because your website has nice buttons or the website header looks unusual. This isn’t enough to get regular users.

Unusual attractive design is always good. This’ll allow you to create a positive impression of your users who visited the site for the first time, but then it all depends on the content.

 

The importance of design

What is the importance of design? It consists not only in visual appeal but also in the convenience of the site.

It should be convenient for users to use your website. This is one of the main goals of good design. The design is designed to make content more accessible. The text should read well, and the pictures should load quickly. Is your site like this?

A competent user experimenter will make your site only better, but you should not give the design the first place.

 

Why is content more important?

The website of any company is its business card. The user should make an impression of the company, based on your content, and in this matter, you will be helped not by design, but by content.

Design is just the design of the site, but not the site itself. The core of the site is content. Only he will help to form an opinion about your business. Focus on the content, and then you will see the response of users. It will bring you much more fruit.

 

How to make content more valuable?

For your content to be more valuable, you need to write on topics that are most useful to your user. Ask yourself what your user needs and what you can give him.

 

The answers to these questions lie in the specifics of your case. Analyze competitor websites. Look at their content. How exactly and with what do they fill their websites?

 

The best site is…

Simple questions are sometimes the most difficult to answer. And this question is one of those. From all the same you can deduce the general criteria for a good website.

A good website should combine both valuable content and a nice design. Instead of deciding which is more important: design or content, you need to focus on ensuring that both design and content are done well. The user will appreciate your efforts. Is there any need to worry about this if your entire website is excellent?

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