Mobile / App Design

Acquaintance with the Client, App description, and Project Requirements.

In two words, at this stage, even before we start the Discovery for the project, we try to have as much information as possible from the client’s side. If it is the project from scratch, we could discuss each flow, pattern, and screen step-by-step, to help our client understand what actually should be at the app, and what functions or features should be covered by each screen.

Following the client’s requirements, or for example, for the investors, we could provide the raw or high fidelity flow map for the application design.

We usually meet/talk/chat, because only the communication with the client could give the right understanding of the project.

It is also useful to have an interview with the CEO/Co-Founder/Product owner/Stakeholder at the beginning. We select the best questions; answers to them will be located in a suitable area of the project. If necessary, we could also cooperate with our clients’ in-house team; we enjoy such experience.

UX stage

On the UX step, we put all the ideas and project functionality in the right form. At the beginning of the UX process, we could make a flow map, patterns for each type of user; it helps our client to be sure that they already think about all possible situations for their project.

After the confirmation of this step, we are ready to start the Wireframes stage – at this one, we create the detailed screen mockups, with all elements, structure, and navigation – to give and agree with the overall view of the project.

At the wireframe stage for the mobile app, we agreed on what platform, system, or device should be this app even before the visual. In this case, we will take this into account in the design or create the universal one ( size and elements will work both ways for iOS and Android).

The wireframing provides the main part of the future project – functionality, so any mistakes at the logic can’t be made. It helps avoid any extra cost spending on the development stage.
After this stage, it is possible to calculate the Development for the project with a minimal error.

UI stage

UI Stage for the project is the third main Stage for each Application.

As part of our workflow, designers create the mood board, search for references, style inspiration, search for features, and non-standard elements for the interface. Afterward, we usually define the concept style and make it fit the client’s vision. We help our clients create their style for their app, according to platform or accessibility requirements and business goals.

Our designers always advise what style will cover the needs and criteria of the target audience of the app. But as well as following all rules, we can combine it with non-standard visual to attract your users’ attention.

For each type of mobile app, we could create the style for the interface elements and make it native, but they still will fit all guidelines. It also helps to save time and cost for the project.

Discovery and Research

As part of our work process, we always start all our projects with the Discovery stage, before the UI/UX Design.

In a word, our mobile app design company works with the available project and business documentation (Project Plan, Business Requirements, Brief, etc.). We also find our customer competitors and their fixed logs to understand what was already fixed and avoid such issues in the current project.

If required, our guys from the Business Analytics department could work in a closet way with the CEO/Co-Founder/Product owner/Stakeholder and create the business goals for each part of the project.

If our clients’ project is already online, we could grab users’ feedback and feedback from the competitors’ projects. We always could find the information that we could use for your project, it helps to save resources and time, and we could avoid a lot of corrections and updates in the future.

The Discovery stage could be done on real data and for the hypotheses validation or niche checking.